If you’re planning your start-up marketing strategy, here are some of the ideas and tools you should be using, based on our experience working with some of the most exciting new companies of the decade.
Author: Erik Huberman
CEO & Founder Erik Huberman launched Hawke Media in 2014. Now valued at over $150 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Prior to its launch, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26. Erik has since continued to strategically expand his business portfolio inclusive of a handful of company acquisitions, the 2018 launch of Hawke Ventures which reached a closed single fund of $5.6 million, the 2020 launch of his own podcast, HawkeTalk, the 2021 launch of HawkeZ, an agency offering brands the tools needed to tap into GenZ and most recently authored his own book, The Hawke Method.
As a serial entrepreneur and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine’s 30Under30, CSQ’s 40Under40, and Inc. Magazine’s Top 25 Marketing Influencers just to name a few.
Why Q3 is More Crucial Than Ever Before for Holiday Marketing
Digital marketing is an ever-evolving field. Times keep changing, new consumer trends develop, and what was good enough a year or two ago simply isn’t good enough today. This is especially true when it comes […]
Why Marketing Is Now Critical in Business
If you own a business during a recession, will you cut down on marketing expenses or maintain them? Just like in budgeting, to make money, you either earn more or cut your expenses. Either way, cash […]
This Holiday Season, Hawke Media Is Pampering the People That Keep It Going
At Hawke Media, we know just as well as anyone that it’s been a long, LONG year. We’re blessed to work with some incredible partners that have worked tirelessly for us and with us over […]
Los Angeles is the Capital of E-Commerce—We Created a Week to Celebrate It
When you think of careers in Los Angeles, you think movie and television production and the music business. Have you ever thought about e-commerce? With over $5 trillion in funding and over 700 new and […]
Hawke Media Founder and CEO Erik Huberman Named Young Entrepreneur Council’s Los Angeles Chair
Our fearless leader at Hawke Media has just been named Young Entrepreneur Council’s newest chair. Erik Huberman has been a member of the council since he founded Hawke in 2014, but the YEC has just […]
Diversification Tips for the Best Holiday Marketing Campaigns—And Why They Matter
It’s still September, but brands and marketers everywhere are already busy planning for the holiday season. Planning can be overwhelming, but there are endless ways to reach prospective and returning customers during the holidays, both […]
When It’s Time to Run From Your Current Agency
Using an outsourced marketing team can grow and increase the visibility of your brand. At much less than the cost of one full-time executive, you get an entire team of experts, and your team will […]
8 Marketing Myths That Are Holding You Back From Success
It’s a well-known fact that good marketing is needed for any brand to become successful. But with so many self-proclaimed experts in our industry, there’s a lot of misinformation circulating. So let’s bust some marketing […]
4 Unconventional Ways to Get the Most Out of Monday Meetings
Garfield isn’t the only one who struggles on Mondays. Despite studies showing that Mondays can be the most productive day of the week, it’s most likely a “catch-up” day, and employees can really struggle to […]
Content Marketing: What to Use When
Content marketing is an incredibly popular method of brand communication in today’s marketing landscape. But what is content marketing exactly? The term is used as such a buzzword these days, yet many companies don’t truly […]
The Long-Term Benefits of Email Marketing
Email marketing is an extremely effective way to increase ROI, maintain customer loyalty, and boost brand awareness. In fact, email is one of the top performing revenue drivers and is highly cost effective. For every […]