Interview with Shameka Volkers, Digital Marketing Expert & Strategist What has changed with Facebook Ads in 2022? Facebook collects user engagement and behavior patterns of approximately 2.9 billion monthly active users. It’s very likely that […]
Author: Rachel Pedersen
“The Queen of Social Media” - Founder & CEO of award-winning social media marketing agency The Viral Touch, Founder & CEO of Social Media United.
Rachel is a top social media marketer and consultant, worldwide viral sensation, leading authority on story-telling through social media and Facebook ads.
Rachel’s journey began in 2016 while working in her 9-5 (actually, it was an 8-5) day job. Within 6 months she replaced her income and built a clientele that she loved working with.
Rachel is also a mother to 3 beautiful children and wife to her supportive husband!
22 Marketing Strategies for the 2022 Holiday Season
It seems as though the entire world has changed in 2021, which requires new strategies for businesses. Business owners who want to thrive in the holiday season need to adapt to the ‘new’ way of […]
17 Marketing Experts Share Marketing Predictions for 2021
2021 is an entirely new look at social media and marketing. After a long year of growth, hardship, and survival (for many), people are ready to experience authenticity on a new level. Here are my […]
Marketing Your Business Online During a Crisis in 2020 (Such As the Coronavirus)
23 top marketers weigh in on how to market your business during an uncertain time, such as a pandemic. Share this article with business owners who need support and encouragement during this 2020 pandemic. 1. […]
13 Marketing Experts Share Marketing Predictions for 2020
2020 is the year that the facade of perfectly polished marketing crashes and burns. Too many people have been burned by influencers faking it with perfect photoshoots, and consumers are desperate for authenticity. As consumers […]
19 Marketing Strategies You Cannot Afford to Skip in 2019
[playht_player width=”100%” height=”175″ voice=”Richard (en-US)”] Wait, you haven’t planned out your strategy for domination in 2019? Yikes. One thing is certain: if you’re still playing by the rules of 2018, you’re missing the massive momentum […]
Traditional Marketing Is Dying a Slow Death – Do This Instead
“It’s difficult because we can’t track the return on investment…” My client was incredibly frustrated after spending $30,000 on a billboard placement designed to secure applications for his business franchise only to realize there was […]
Major Misconceptions About Facebook Advertising and Marketing
Imagine building a money-printing machine… You invest $1 and get $2 back – or even $5 back! Traditional business models have embraced a goal of 20-30% growth year over year; however, successful Facebook advertising allows […]