There’s a very important reason as to why building credibility and trust within your network can impact your success. Some may think making sales and running a business is all about hunting down and finding people to […]
Category: Branding
These Old School Marketing Techniques Still Convert Customers for Local Businesses
SEO. Social media. Sponsored content. Lead funnels. These are among the many buzz words of modern marketing in the Internet age. As more and more advertising agencies specialize in these tactics, and as more businesses […]
5 Reasons Replicated Content Won’t Work in 2018
Hey guys, Jimi Hendrix once said: “I’ve been imitated so well, I’ve heard people copy my mistakes.” That is especially true when it comes to content. Too many people try to capture the essence of […]
3 Ways You’re Unknowingly Killing Your Influence With Facebook
Social media has made it incredibly easy to meet influencers. The simplicity of reaching out to anyone is a double-edged sword – it can either help you cut through the clutter and reach influencers, or […]
Your Startup Might Already Be Dead—with Honest Tea Co-Founder Barry Nalebuff
Game theory is the science of interaction. It involves thinking about how the other side will respond.” Essentially, it’s the practice of always trying to think of your opponent’s next move or even their move […]
3 World-Breaking Insights from Amanda Bradford – Founder of the League App
Your journey toward personal fulfillment and financial success through entrepreneurship is going to be riddled with challenges big and small. As founders, we’re very driven. Often, to the point of irrationality. If you do the […]
3 Tools to Help You Create Better Content than the Competition
Have you ever searched for something in Google and wondered why certain websites ranked where they do? This ultimately comes down to many different factors, such as the quality of the content and how many […]
6 of the Most Effective Ways Digital Marketers Can Use Emojis
If you ask around, chances are most of the people you speak with will be familiar with emojis. An emoji is a popular icon that’s used across several media channels, from text messages to emails. […]
Why You Should Invest in Personal Branding to Be Successful
Branding is essential when it comes to running a successful business. If people can easily recognize a business and respect what it stands behind, then it has solidified a good brand for itself. Business people […]
5 Ways to Use Facebook Stories to Build Brand Awareness
As many of you have probably noticed, Facebook has rolled out their update Stories for Facebook mobile. We all knew this was inevitable, considering they had already implemented this feature on Instagram, Messenger, and WhatsApp. […]
The Real Reason Toys “R” Us Went Bankrupt
When companies ignore cultural changes, they die. That’s why Uber was able to unsettle the taxi industry and why Airbnb was able to disrupt hotels. And it’s why iTunes could replace record stores. A recent article […]
Using Instagram Stories: What You Need to Know
Instagram has found a new—some would say brilliant—way to monetize both its platform and its undeniably impressive customer reach. What is this superstar on the social media marketing field? Instagram Stories, of course. What are […]